The Logo …

Our logo is both modern and memorable, capturing the essence of our federation while reflecting our passion for the sport.

It stands out for its simplicity and visual impact, enabling immediate recognition on all communication media. By integrating the national colors, we strengthen our link with our local public while projecting a contemporary and dynamic image.

This logo embodies our desire to have a modern image, while reinforcing our roots in the community. It symbolizes the unity between all players, whether beginners, amateurs or professionals, by bringing them together under a strong, inclusive visual identity that reflects our commitment to making sport a vector of cohesion for all.

The Slogan …

BADMINTON YOUR WAY!

Just as every challenging point on the badminton court is an opportunity to shine, each day is an opportunity to excel and surpass oneself. It is with this mindset of resilience and optimism that we approach our mission at the Luxembourg Badminton Federation (FELUBA). This strategic document unveils our communication plan, designed to elevate badminton in Luxembourg and amplify the enthusiasm around this vibrant sport.

This guide is our roadmap to develop, promote, and celebrate badminton, while representing our country on the international stage. Our vision is clear: to make badminton not only a popular sport but also a source of passion and community cohesion. By relying on the values of passion, excellence, and community spirit, we aim to build a strong identity that resonates with all stakeholders in Luxembourg badminton.

The slogan “Badminton Your Way” embodies this vision, combining flexibility, inclusion, and a strong commitment to the development of the sport at all levels, from leisure to high-level competition. We encourage each player to practice badminton according to their needs, whether for pleasure, well-being, or competition, offering various approaches so that everyone can find their path.

As a key player in the promotion and development of badminton, we actively support players, clubs, and local communities while maintaining high standards. We recognize and support the ambitions of athletes by providing them with the necessary resources, training, and competitions to achieve excellence.

The slogan also emphasizes inclusivity and diversity, welcoming players of all ages, levels, and backgrounds, thus creating a community where everyone, from beginner to champion, can thrive. It highlights the numerous physical, mental, and social benefits of badminton, encouraging regular and committed practice. By inviting a broad audience to discover this sport, we give everyone the freedom to define and pursue their goals.

We invite you to join us on this exciting adventure.
Together, let’s make our enthusiasm shine on every court.
Let’s play it with passion!

SYMBOLISM AND MOVEMENT

The design of our logo incorporates a strong visual dynamic, symbolizing the fast,
fluid motion of badminton. The position of the logo above the text “FELUBA” gives the
impression of the shuttlecock falling behind the net, creating a sensation of
movement and energy.
The inclination of the logo plays a crucial role in this dynamic representation. By aliging
the steering wheel to the right of the text, we reinforce the idea of movement
and speed. The horizontal part of the steering wheel starting from its center serves as
a reference point for positioning the logo, ensuring visual consistency when used
alone as a graphic motif.

The complete version, shown left, should be used as a priority. It consists of the main visual, followed by the texts “FELUBA” and “Fédération Luxembourgeoise de Badminton”. The logo can nevertheless be adapted to suit the context, being used on its own as a graphic element or accompanied by the name “FELUBA” for precise identifi cation. However, it is imperative that the text The “Fédération Luxembourgeoise de Badminton” logo is never displayed alone under the visual.

The complete version, shown below, should be used as a priority. It consists of the main visual, followed by the texts “FELUBA” and “Fédération Luxembourgeoise de Badminton”. The logo can nevertheless be adapted to suit the context, being used on its own as a graphic element or accompanied by the name “FELUBA” for precise identifi cation. However, it is imperative that the text The “Fédération Luxembourgeoise de Badminton” logo is never displayed alone under the visual.

MONOCHROME VARIANTS

The FELUBA logo is designed to adapt to different visual contexts. To ensure optimal visibility on different backgrounds, the logo can be used in white when placed on dark backgrounds. This ensures maximum clarity and distinction. In addition, a monochrome black version is available for situations where a single-color representation is required. This flexibility in the use of colors maintains the integrity and impact of the logo, whatever the visual environment.

THE BADGE VARIANT

The FELUBA logo is also available in a crest version. This version is ideal when backgrounds are too busy or a higher contrast is required. This variant is particularly suitable for official documents, knitwear and other materials where enhanced visibility is crucial. The crest preserves the federation’s visual identity, while ensuring optimum legibility in a variety of contexts.

THE BADGE VARIANT

The FELUBA logo is also available in a crest version. This version is ideal when backgrounds are too busy or a higher contrast is required. This variant is particularly suitable for official documents, knitwear and other materials where enhanced visibility is crucial. The crest preserves the federation’s visual identity, while ensuring optimum legibility in a variety of contexts.